Publications

Peer-Reviewed Journal Articles

Camilleri, M.A. & Kozak, M. (2022). Utilitarian motivations to engage with travel websites: An interactive technology adoption model. Journal of Services Marketing, 37, 1, 96-109, https://doi.org/10.1108/JSM-12-2021-0477

Strazzullo, S., Pioggerella, S., Troise, T., Camilleri, M.A. & Salamzadeh, A. (2022). SMEs’ strategies to deal with the Covid-19 emergency: A case study in the Italian food industry, International Journal of Entrepreneurship and Small Business, 10.1504/IJESB.2022.10052220

Camilleri, M.A. & Troise, C. (2022). Live support by chatbots with artificial intelligence: A future research agenda. Service Business, https://doi.org/10.1007/s11628-022-00513-9

Bargoni, A., Ferraris, A., Bresciani, S. and Camilleri, M.A. (2022), “Crowdfunding and innovation: a bibliometric review and future research agenda”, European Journal of Innovation Management, https://doi.org/10.1108/EJIM-06-2022-0310

Camilleri, M.A. & Kozak, M. (2022). Interactive engagement through travel and tourism social media groups: A social facilitation theory perspective. Technology in Society, https://doi.org/10.1016/j.techsoc.2022.102098

Camilleri, M.A. & Bresciani, S. (2022). Crowdfunding small businesses and startups: A systematic
review, an appraisal of theoretical insights and future research directions, European Journal of Innovation Management,
https://doi.org/10.1108/EJIM-02-2022-0060

Camilleri, M.A. (2022). Walking the talk about corporate social responsibility communication: An Elaboration Likelihood Model perspective, Business Ethics, the Environment & Responsibility, 31(3), 649-661.https://onlinelibrary.wiley.com/doi/full/10.1111/beer.12427

Camilleri, M.A. & Camilleri, A.C. (2022). Learning from anywhere, anytime: Utilitarian motivations and facilitating conditions to use mobile learning applications. Technology, Knowledge and Learning, https://doi.org/10.1007/s10758-022-09608-8

Camilleri, M.A. and Camilleri, A.C. (2022). Quality education, social cohesion and active labour market policies: A comparative analysis of two European island states. Xjenza Online, Malta Chamber of Scientists. https://www.xjenza.org/ISSUES/8/04.pdf

Camilleri, M.A. (2022). The rationale for ISO 14001 certification: A systematic review and a cost-benefit analysis. Corporate Social Responsibility and Environmental Management, 29(4), 1067-1083. https://doi.org/10.1002/csr.2254 Available from: https://www.researchgate.net/publication/358557458_The_rationale_for_ISO_14001_certification_A_systematic_review_and_a_cost-benefit_analysis

Camilleri, M.A. & Camilleri, A.C. (2022). Remote learning via video conferencing technologies: Implications for research and practice. Technology in Society, https://doi.org/10.1016/j.techsoc.2022.101881 (OPEN ACCESS)

Camilleri, M.A. (2021). Strategic attributions of corporate social responsibility and environmental management: The business case for doing well by doing good! Sustainable Development, https://onlinelibrary.wiley.com/doi/full/10.1002/sd.2256 Available from: https://www.researchgate.net/publication/355444556_Strategic_attributions_of_corporate_social_responsibility_and_environmental_management_The_business_case_for_doing_well_by_doing_good.

Camilleri, M.A. & Valeri, M. (2021). Thriving family businesses in tourism and hospitality: A systematic review and a synthesis of the relevant literature. Journal of Family Business Management,  https://www.emerald.com/insight/content/doi/10.1108/JFBM-10-2021-0133 Available from: https://www.researchgate.net/publication/356603434_Thriving_family_businesses_in_tourism_and_hospitality_A_systematic_review_and_a_synthesis_of_the_relevant_literature

Camilleri, M.A. (2021). [Editorial] Corporate Sustainability and Stakeholder Management in Tourism and Hospitality. Sustainable Development, https://onlinelibrary.wiley.com/doi/full/10.1002/sd.2255 Available from: https://www.researchgate.net/publication/356622698_Special_issue_Corporate_sustainability_and_stakeholder_management_in_tourism_and_hospitality

Mtapuri, O., Camilleri, M.A. & Dłużewska, A. (2021). Advancing community-based tourism approaches for the sustainable development of destinations. Sustainable Development, https://onlinelibrary.wiley.com/doi/10.1002/sd.2257
Available from: https://www.researchgate.net/publication/355446004_Advancing_community-based_tourism_approaches_for_the_sustainable_development_of_destinations.

Peña-Miranda, D.D., Guevara-Plaza, A., Fraiz-Brea, J.A., & Camilleri, M.A. (2021). A corporate social responsibility model for a competitive and resilient hospitality industry. Sustainable Development, 1–14. https://doi.org/10.1002/sd.2259 Available from: https://www.researchgate.net/publication/355483660_Corporate_social_responsibility_model_for_a_competitive_and_resilient_hospitality_industry

Camilleri, M.A. (2021). Sustainable Production and Consumption of Food. Mise-en-Place Circular Economy Policies and Waste Management Practices in Tourism Cities. Sustainability, 13, 9986. https://doi.org/10.3390/su13179986 (OPEN ACCESS)

Camilleri, M.A. & Camilleri, A.C. (2021). The acceptance of learning management systems and video conferencing technologies: Lessons learned from Covid-19, Technology, Knowledge and Learning, https://doi.org/10.1007/s10758-021-09561-y (OPEN ACCESS)

Camilleri, M.A. (2021). E-commerce websites, consumer order fulfillment and after-sales service satisfaction: The customer is always right, even after the shopping cart check-out, Journal of Strategy and Management, https://doi.org/10.1108/JSMA-02-2021-0045 Download this paper

Camilleri, M.A. (2021). Shifting from traditional and blended learning approaches to a fully virtual and remote course delivery: Implications from COVID-19, Academia Letters, Article 481. https://doi.org/10.20935/AL481 (OPEN ACCESS)

Camilleri, M.A. (2021). The employees’ state of mind during COVID-19: A self-determination theory perspective, Sustainability, 13(7), 3634. https://doi.org/10.3390/su13073634 (OPEN ACCESS)

Camilleri, M.A. (2021). Evaluating service quality and performance of higher education institutions: A systematic review and a post COVID-19 outlook. International Journal of Quality and Service Sciences, 13(2), 268-281. DOI: 10.1108/IJQSS-03-2020-0034, https://doi.org/10.1108/IJQSS-03-2020-0034 Download this paper

Camilleri, M.A. (2021). Using the balanced scorecard as a performance management tool in higher education. Management in Education, 35(1), 10-21. 10.1177/0892020620921412 Download this paper

Camilleri, M.A. & Falzon, L. (2020). Understanding motivations to use online streaming services: Integrating the technology acceptance model (TAM) and the uses and gratifications theory (UGT), Spanish Journal of Marketing – ESIC., 25(2), 217-238. DOI: 10.1108/SJME-04-2020-0074 https://www.emerald.com/insight/content/doi/10.1108/SJME-04-2020-0074/full/html (OPEN ACCESS)

Camilleri, M.A. (2020). European environment policy for the circular economy: Implications for business and industry stakeholders. Sustainable Development, https://doi.org/10.1002/SD.2113 (OPEN ACCESS)

Camilleri, M.A. (2020). Strategic corporate social responsibility in tourism and hospitality. Sustainable Development, 28(3), 504-506. https://doi.org/10.1002/sd.2059 Download this paper (OPEN ACCESS)

Camilleri, M.A. (2020). The market for socially responsible investing: A review of the developments. Social Responsibility Journal,  17(3), 412-428. DOI: 10.1108/SRJ-06-2019-0194 Download this paper

Camilleri, M.A. (2020). Quality education, social cohesion and active labour market policies. A case study from a Southern European island state. EuroMed Journal of Management. Download this paper

Camilleri, M.A. & Ratten, V. (2019). The Sustainable Development of Smart Cities through Digital Innovation (Call for Papers). Sustainability,  https://www.mdpi.com/journal/sustainability/special_issues/Smart_Cities_Digital_Innovation Download this paper

Camilleri, M.A. (2019). Higher Education Marketing: Opportunities and Challenges in the Digital Era. Academia, 0(16-17), 4-28. https://doi.org/10.26220/aca.3169 Download this paper

Camilleri, M.A. (2019). The online users’ perceptions toward electronic government services. Journal of Information, Communication & Ethics in Society. 18(2), 221-235. 10.1108/JICES-09-2019-0102 https://www.emerald.com/insight/content/doi/10.1108/JICES-09-2019-0102/full/html Download this paper

Camilleri, M.A. & Camilleri, A.C. (2019). The students’ readiness to engage with mobile learning apps. Interactive Technology and Smart Education, 17(1), 28-38. https://www.emerald.com/insight/content/doi/10.1108/ITSE-06-2019-0027/full/html Download this paper

Rather, R. A. & Camilleri, M.A. (2019). The effects of service quality and consumer-brand value congruity on hospitality brand loyalty. Anatolia: An International Journal of Tourism and Hospitality Research, 30(4), 547-559. https://doi.org/10.1080/13032917.2019.1650289 Download this paper

Camilleri, M.A. (2019). The Use of Data-Driven Technologies for Customer-Centric Marketing. International Journal of Big Data Management, 1(1), 50-63. Download this paper

Camilleri, M.A. (2018). The Circular Economy’s Closed Loop and Product Service Systems for Sustainable Development: A Review and Appraisal. Sustainable Development, 27(3), 530-536. https://doi.org/10.1002/sd.1909 Download this paper

Camilleri, M.A. (2018). The SMEs’ Technology Acceptance of Digital Media for Stakeholder Engagement. Journal of Small Business and Enterprise Development,  26(4), 504-521. https://doi.org/10.1108/JSBED-02-2018-0042  Download this paper

Camilleri, M.A. (2018). Theoretical Insights on Integrated Reporting: The Inclusion of Non-Financial Capitals in Corporate Disclosures. Corporate Communications: An International Journal, 23(4), 567-581.  https://doi.org/10.1108/CCIJ-01-2018-0016: 10.1108/CCIJ-01-2018-0016 Download this paper

Estol, J., Camilleri, M.A. & Font, X. (2018). European Union Tourism Policy: An Institutional Theory Critical Discourse Analysis. Tourism Review, 73(3), 421-431. https://doi.org/10.1108/TR-11-2017-0167 Download this paper

Camilleri, M.A. (2018). Closing the Loop for Resource Efficiency, Sustainable Consumption and Production: A Critical Review of the Circular Economy. International Journal of Sustainable Development, 21(1-4), 1-17. DOI: 10.1504/IJSD.2018.10012310 Download this paper

Camilleri, M.A. (2018). The promotion of responsible tourism management through digital media. Tourism Planning and Development, 15(6), 653-671. http://dx.doi.org/10.1080/21568316.2017.1393772 Download this paper

Camilleri M.A. (2018). Nurturing Travel and Tourism Enterprises for Economic Growth and Competitiveness. Tourism and Hospitality Research. 18(1), 123-127 Sage https://journals-sagepub-com.ejournals.um.edu.mt/doi/full/10.1177/1467358415621947 Download this paper

Camilleri, M.A. (2017). The Integrated Reporting of Financial, Social and Sustainability Capitals: A Critical Review and Appraisal. The International Journal of Sustainable Society, 9(4), 311-326. DOI: 10.1504/IJSSOC.2017.10011100 Download this paper

Camilleri, M.A. (2017). Measuring the corporate managers’ attitudes toward ISO’s social responsibility standard. Total Quality Management & Business Excellence, 30(14), 1549-1561. http://dx.doi.org/10.1080/14783363.2017.1413344 http://www.tandfonline.com/doi/full/10.1080/14783363.2017.1413344 Download this paper

Camilleri, M.A. (2017). Corporate Sustainability and Responsibility: Creating Value for Business, Society and the Environment. Asian Journal of Sustainability and Social Responsibility, 2(1), 59-74. DOI: 10.1186/s41180-017-0016-5 https://link.springer.com/article/10.1186/s41180-017-0016-5?sa_campaign=email/event/articleAuthor/onlineFirst#citeas Download this paper

Camilleri, M.A. (2017). The Rationale for Responsible Supply Chain Management and Stakeholder Engagement. Journal of Global Responsibility, 8(1), 111-126 Emerald. http://www.emeraldinsight.com/doi/abs/10.1108/JGR-02-2017-0007 Download this paper

Camilleri, M.A. (2017). Corporate Citizenship and Social Responsibility Policies in the United States of America. Sustainability Accounting, Management and Policy Journal, 8(1), 77-93. Emerald. http://www.emeraldinsight.com/doi/abs/10.1108/SAMPJ-05-2016-0023 Download this paper

Camilleri, M.A. &  Camilleri A. (2017). Digital Learning Resources and Ubiquitous Technologies in Education. Technology, Knowledge and Learning, 22(1), 65-82. Springer DOI: 10.1007/s10758-016-9287-7 http://dx.doi.org/10.1007/s10758-016-9287-7 Download this paper

Camilleri M.A. (2016). Corporate sustainability and responsibility toward education, Journal of Global Responsibility,  7(1), Emerald. http://www.emeraldinsight.com/doi/abs/10.1108/JGR-08-2015-0015 Download this paper

Camilleri M.A. (2016). Reconceiving Corporate Social Responsibility for Business and Educational Outcomes. Cogent Business And Management, Taylor and Francis Open Access. 3(1) DOI: 10.1080/23311975.2016.1142044 http://dx.doi.org/10.1080/23311975.2016.1142044 Download this paper (OPEN ACCESS)

Camilleri, M.A. & Camilleri A. (2016). Education and Social Cohesion for Economic Growth. International Journal of Leadership in Education, 19(5), 617-631. Taylor and Francis DOI. 10.1080/13603124.2014.995721 http://www.tandfonline.com/doi/full/10.1080/13603124.2014.995721 Download this paper

Camilleri M.A. (2015). Responsible tourism that creates shared value among stakeholders. Tourism Planning and Development, 13(2) 219-235. Taylor and Francis. DOI: 10.1080/21568316.2015.1074100 http://dx.doi.org/10.1080/21568316.2015.1074100 Download this paper

Camilleri, M.A (2015). Environmental, Social and Governance Disclosures in Europe. Sustainability Accounting, Management and Policy Journal, 6(2), 224 – 242. Emerald.  http://www.emeraldinsight.com/doi/abs/10.1108/SAMPJ-10-2014-0065 Download this paper

Camilleri, M.A. (2015). Valuing Stakeholder Engagement and Sustainability Reporting. Corporate Reputation Review, 18(3), 210-222. Palgrave Macmillan DOI:10.1057/crr.2015.9 http://www.palgrave-journals.com/crr/journal/v18/n3/full/crr20159a.html Download this paper

Camilleri M.A. (2013). Advancing the Sustainable Tourism Agenda through Strategic CSR perspectives. Tourism Planning and Development, 11(1), 42-56. Taylor and Francis  http://www.tandfonline.com/doi/abs/10.1080/21568316.2013.839470?journalCode=rthp21#.UnO5_lOzKwe Download this paper

Books

Camilleri, M.A. (Ed.) (2021). Strategic Corporate Communication and Stakeholder Engagement in the Digital Age, Emerald, Bingley, UK. ISBN 9781800712652. https://books.emeraldinsight.com/page/detail/Strategic-Corporate-Communication-in-the-Digital-Age/?k=9781800712652

Camilleri, M.A.  (Ed.) (2018). Tourism Planning and Destination Marketing. Emerald, Bingley, UK. ISBN: 978-1-78756-292-9 https://books.emeraldinsight.com/page/detail/The-Branding-of-Tourist-Destinations/?K=9781787693746

Camilleri, M.A.  (Ed.) (2018). The Branding of Tourist Destinations. Theoretical and Empirical Insights. Emerald, Bingley, UK. ISBN: 978-1-78769-374-6 https://books.emeraldinsight.com/page/detail/Tourism-Planning-and-Destination-Marketing/?K=9781787562929

Camilleri, M.A.  (Ed.) (2018). Strategic Perspectives in Destination Marketing. IGI Global, Hershey, USA. ISBN13: 9781522558354 DOI: 10.4018/978-1-5225-5835-4 https://www.igi-global.com/book/strategic-perspectives-destination-marketing/193073

Camilleri, M.A. (2017). Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice. Springer, Cham, Switzerland. ISBN 978-3-319-49849-2 http://www.springer.com/us/book/9783319498485#aboutBook

Camilleri, M.A. (2017). Corporate Sustainability, Social Responsibility and Environmental Management: An Introduction to Theory and Practice with Case Studies. Springer, Cham, Switzerland. ISBN 978-3-319-46849-5 http://www.springer.com/us/book/9783319468488

Camilleri, M.A. (Ed.) (2017). CSR 2.0 and the New Era of Corporate Citizenship. IGI Global, Hershey, USA. ISBN13: 9781522518426 DOI: 10.4018/978-1-5225-1842-6 http://www.igi-global.com/book/csr-new-era-corporate-citizenship/166426

Camilleri M.A. (2013). Creating Shared Value through Strategic CSR in Tourism Lambert Academic Publishing. Saarbrucken, Germany. ISBN 978-3-659-43106-7

Book review

Camilleri, M.A. (2022). Routledge Handbook of Tourism Cities. International Journal of Tourism Cities. https://doi.org/10.1108/IJTC-10-2022-0229

Peer-reviewed chapters (for books) or entries in encyclopedias

Buhalis, D. & Camilleri, M.A. (2022). Distribution (Direct), In Buhalis, D. (Ed.), Encyclopedia of Tourism Management and Marketing. Edward Elgar Publishing Ltd., Cheltenham, UK.

Sheehy, B., & Camilleri, M. A. (2021). Corporate sustainability and responsibility. In S. Idowu, R. Schmidpeter, N. Capaldi, L. Zu, M. Del Baldo & R. Abreu (Eds.), Encyclopedia of Sustainable Management, Springer, Cham, Switzerland. https://doi.org/10.1007/978-3-030-02006-4_397-1

Camilleri M.A. and Sheehy, B.  (2021). Corporate Citizenship, In:  Idowu S.O, Schmidpeter R., Capaldi N., Zu L., Del Baldo M., Abreu R. (eds) Encyclopedia of Sustainable Management. Springer, Cham. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3819901

Camilleri, M.A. (2021). A circular economy strategy for sustainable value chains: A European perspective, In S. Vertigans and S.O. Idowu (Eds.), Global Challenges to CSR and Sustainable Development, CSR, Sustainability, Ethics & Governance Book Series, Springer, Cham, Switzerland. https://www.um.edu.mt/library/oar/bitstream/123456789/63923/1/A%20circular%20economy%20strategy%20for%20sustainable%20value%20chains%20A%20European%20perspective.pdf

Butler, A., Camilleri, M. A., Creed, A., & Zutshi, A. (2021). The use of mobile learning technologies for corporate training and development: A contextual framework. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 115-130. DOI: 10.1108/978-1-80071-264-520211007 https://www.researchgate.net/publication/344337930_The_Use_of_Mobile_Learning_Technologies_for_Corporate_Training_and_Development_A_Contextual_Framework

Camilleri, M. A. (2021). Strategic dialogic communication through digital media during COVID-19. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 1-18. DOI: 10.1108/978-1-80071-264-520211001 https://www.researchgate.net/publication/343294285_Strategic_Dialogic_Communication_Through_Digital_Media_During_COVID-19_Crisis

Camilleri, M. A., & Isaias, P. (2021). The businesses’ interactive engagement through digital media. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 53-72. DOI: 10.1108/978-1-80071-264-520211004 https://www.researchgate.net/publication/344137288_The_Corporate_Communication_Executives’_Interactive_Engagement_Through_Digital_Media

Capriotti, P., Zeler, I., & Camilleri, M. A. (2021). Corporate communication through social networks: The identification of key dimensions for dialogic communication. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 33-52. DOI 10.1108/978-1-80071-264-520211003 https://www.researchgate.net/profile/Mark-Anthony-Camilleri/publication/343737242_Corporate_Communication_Through_Social_Networks_The_Identification_of_the_Key_Dimensions_for_Dialogic_Communication/links/5fd9cb0b45851553a0bd7c75/Corporate-Communication-Through-Social-Networks-The-Identification-of-the-Key-Dimensions-for-Dialogic-Communication.pdf

Hajarian, M., Camilleri, M. A., Diaz, P., & Aedo, I. (2021). A taxonomy of online marketing methods for corporate communication. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 235-250. DOI: 10.1108/978-1-80071-264-520211014 https://www.researchgate.net/profile/Mark-Anthony-Camilleri/publication/344189123_A_Taxonomy_of_Online_Marketing_Methods/links/5f59e73e4585154dbbc412c4/A-Taxonomy-of-Online-Marketing-Methods.pdf

Oliveira, C., Martins, A., Camilleri, M. A., & Jayantilal, S. (2021). Using the balanced scorecard for strategic communication and performance management. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age.Bingley: Emerald, pp. 73-88. DOI: 10.1108/978-1-80071-264-520211005 https://www.researchgate.net/publication/344883011_Using_the_Balanced_Scorecard_for_Strategic_Communication_and_Performance_Management

Rios Marques, I., Casais, B., & Camilleri, M. A. (2021). The effect of macro celebrity and micro influencer endorsements on consumer-brand engagement on Instagram. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 131-144. DOI: 10.1108/978-1-80071-264-520211008 https://www.researchgate.net/publication/344476019_The_Effect_of_Macrocelebrity_and_Microinfluencer_Endorsements_on_Consumer-brand_Engagement_in_Instagram

Troise, C., & Camilleri, M. A. (2021). The use of the digital media for marketing, CSR communication and stakeholder engagement. In M. A. Camilleri (Ed.), Strategic corporate communication in the digital age. Bingley: Emerald, pp. 161-174. DOI: 10.1108/978-1-80071-264-520211010 https://www.researchgate.net/publication/345324588_The_Use_of_Digital_Media_for_Marketing_CSR_Communication_and_Stakeholder_Engagement

Camilleri, M.A. & Camilleri A.C. (2020). The Sustainable Development Goal on Quality Education. In: Idowu, S., Schmidpeter, R., Zu, L. (eds.) The Future of the UN Sustainable Development Goals. CSR, Sustainability, Ethics & Governance. Cham, Switzerland: Springer. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3407852

Salonen A.O., Camilleri M.A. (2020) Creating Shared Value. In: Idowu S., Schmidpeter R., Capaldi N., Zu L., Del Baldo M., Abreu R. (eds) Encyclopedia of Sustainable Management. Springer, Cham. https://doi.org/10.1007/978-3-030-02006-4_74-1

Camilleri, M.A. & Camilleri, A.C. (2020). The Use of Mobile Learning Technologies in Primary Education. In Zheng, R., Cognitive and Affective Perspectives on Immersive Technology in Education. IGI Global, Hershey, USA. https://www.um.edu.mt/library/oar/bitstream/123456789/50641/1/Mobile%20Learning%20Technologies%20in%20Primary%20Education%20Zheng.pdf

Camilleri, M.A. (2020). The Market for Socially Responsible Investments: A Review and Evaluation. In Kuna-Marszalek, A. & Klysik-Uryszek, A. CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies. IGI Global, Hershey, USA. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3521853

Camilleri, M.A. (2020). Higher Education Marketing Communications in the Digital Era. In Mogaji, E.O., Maringe, F. & Hinson, R.E., Marketing Higher Education in Africa: Challenges and Opportunities. 1st Edition, CRC Press (Routledge), Oxford, UK. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3521848

Camilleri, M.A. (2019). The Use of Data Driven Technologies in Tourism Marketing. In Ratten, V., Alvarez-Garcia, J. and De l Cruz Del Rio-Rama, M., Entrepreneurship, Innovation and Inequality: Exploring Territorial Dynamics and Development, 1st Edition, Routledge, Oxford, UK. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3412897

Camilleri, M.A. (2018). Unlocking Corporate Social Responsibility through Digital Media. In Lindgreen, A., Vanhamme, J., Maon, F. and Watkins, R. (Eds) Communicating Corporate Social Responsibility in the Digital Era. Routledge, Oxford, United Kingdom https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3409790

Camilleri, M.A. (2017). The Corporate Sustainability and Responsibility Proposition: A Review and Appraisal. In Camilleri, M.A. (Ed.) CSR2.0 and the New Era of Corporate Citizenship. 1-16. IGI Global, Hershey, USA. https://www.academia.edu/5225299/The_Corporate_Sustainability_and_Responsibility_Proposition_A_Review_and_Appraisal

Camilleri, M.A. (2017). Theoretical Insights on Integrated Reporting: Valuing the Financial, Social and Sustainability Information in Corporate Disclosures. In Idowu, S.O. & Del Baldo, M. (Eds.) Integrated Reporting: antecedents, perspectives and outlook for organizations and stakeholders. Springer, Heidelberg, Germany. https://www.um.edu.mt/library/oar/bitstream/123456789/44348/1/Theoretical%20Insights%20on%20Integrated%20Reporting.pdf

Camilleri, M.A. (2017). A Cost-Benefit Analysis of ISO26000: The Standard on Social Responsibility. In Idowu, S.O., Sitnikov, C. & Moratis, L. (Eds) ISO 26000 – a Standardized View on Corporate Social Responsibility. Springer, Heidelberg, Germany. https://www.um.edu.mt/library/oar/bitstream/123456789/44345/1/A%20Cost%20Benefit%20Analysis%20of%20ISO%20Standard%2026000.pdf

Camilleri, M.A. (2016). Responsible Corporate Governance in Europe. In Aluchna, M. & Idowu, S.O. (Eds), Responsible Corporate Governance. Springer, Heidelberg, Germany https://www.um.edu.mt/library/oar/bitstream/123456789/10681/3/Responsible%20Corporate%20Governance%20in%20Europe%20-%20Aluchna.pdf

Camilleri, M.A. (2016). Corporate Social Responsibility Policy in the United States of America. In Idowu, S.O. & Vertigans, S. (Eds) Corporate Social Responsibility in Times of Crisis. Springer, Heidelberg, Germany. https://www.researchgate.net/publication/315701776_Corporate_Social_Responsibility_Policy_in_the_United_States_of_America

Camilleri, M.A. (2015). Utilising Bibliometrics and Social Networks for Academic Visibility. In Cabrera, M. & Lloret, N. (Eds) Digital Tools for Academic Branding and Self-Promotion. IGI Global, Hershey, USA. https://www.researchgate.net/publication/283119651_Utilising_Content_Marketing_Metrics_and_Social_Networks_for_Academic_Visibility

Camilleri, M.A. (2015). Using Big Data for Customer-Centric Marketing. In Evans, C. (Ed) Handbook of Research on Open Data Innovations in Business and Government, IGI Global, Hershey, USA. https://www.um.edu.mt/library/oar/bitstream/123456789/10682/3/Using%20Big%20Data%20for%20Customer-centric%20Marketing.pdf

Camilleri, M.A. (2015). Nurturing Small And Medium Sized Enterprises In Europe. In Altinay, L. & Brookes, M (Eds). Entrepreneurship in Hospitality and Tourism (Chapter 9). Goodfellow Publishers http://www.goodfellowpublishers.com/academic-publishing.php?promoCode=&partnerID=&content=story&storyID=353

Camilleri, M.A. (2015). Corporate Social Responsibility: Theoretical Underpinnings and Conceptual Developments. In Vertigans, S. & Idowu, S.O. (Eds), Stages of Corporate Social Responsibility: From Ideas to Impacts. Springer, Heidelberg, Germany. https://www.researchgate.net/publication/236012116_Corporate_Social_Responsibility_Theoretical_Underpinnings_and_Conceptual_Developments

Camilleri, M.A. (2015). Re-conceiving CSR Programmes for Education. In Vertigans, S. & Idowu, S.O. (Eds), Corporate Social Responsibility: Academic Insights and Impacts, Springer, Heidelberg, Germany. https://www.researchgate.net/publication/315702014_Re-conceiving_Corporate_Social_Responsibility_Programmes_for_Education

Camilleri, M.A. (2015). CSR Reporting in Europe. In Idowu, S. O. and Schmidpeter, R. (Eds.) Key CSR Initiatives from Around the World, 21-41. Springer, Heidelberg, Germany. https://www.um.edu.mt/library/oar/bitstream/123456789/10573/3/CSR%20Reporting.pdf

Camilleri, M.A. (2015). The Synergistic Value Notion in Idowu, S.O., Capaldi, N., Fifka, M., Zu, L., Schmidpeter, R. (Eds). Dictionary of Corporate Social Responsibility. Springer, Heidelberg, Germany. https://www.researchgate.net/publication/264166621_The_Synergistic_Value_Notion

 

Conference papers and key note speeches

Camilleri, M.A. and Troise, C. (2023). Chatbot recommender systems in tourism: A systematic review and a benefit-cost analysis. In Stockholm, Sweden: 8th International Conference on Machine Learning Technologies (ICMLT 2023), March 10–12, 2023, ACM, New York, NY, USA.

Camilleri, M.A., and Camilleri, A.C. 2022. The functionality and interactivity of video conferencing technologies: Asynchronous technology adoption model. In 5th International Conference on Education Technology Management, University of Lincoln, Lincoln, UK, December 16-18, 2022. ACM, New York, NY, USA
https://www.researchgate.net/publication/365780800_The_functionality_and_interactivity_of_video_conferencing_technologies_A_synchronous_technology_adoption_model

Camilleri, M.A. (2022). Corporate social responsibility communications of international hotel chains. International Congress on Tourism, Economics and Business Sciences (ICETBS, 2022), Beykoz Universitesi, Istanbul, Türkiye (Turkey) (20th October – KEYNOTE).

Camilleri, M.A. & Camilleri, A.C. (2022). A cost-benefit analysis on remote learning: A systematic review and implications for the future. 6th International Conference on e-Education, e-Business and e-Technology (Beijing, China: 25-27th June 2022), ACM Digital Library, New York, NY, USA. https://dl.acm.org/doi/abs/10.1145/3549843.3549848

Camilleri, M.A. & Camilleri, A.C. (2022). Remote learning via video conferencing technologies: Implications for research and practice. (Óbuda University, Budapest, Hungary, 15th June 2022). https://doi.org/10.1016/j.techsoc.2022.101881

Camilleri, M.A. & Camilleri, A.C. (2022). Utilitarian and intrinsic motivations to use mobile learning technologies: An extended technology acceptance model. 8th International Conference on e-Society, e-Learning and e-Technologies (Rome, Italy: June 10-12, 2022), ACM Digital Library, New York, NY, USA. https://doi.org/10.1145/3545922.3545935.

Camilleri, M.A. & Camilleri, A.C. (2021). The acceptance of learning management systems and video conferencing technologies: Lessons learned from Covid-19. MCAST Research Expo, Malta College of Arts Science and Technology, Malta (21st December 2021). https://doi.org/10.1007/s10758-021-09561-y

Camilleri, M.A. & Camilleri, A.C. (2020). The students’ acceptance and use of their university’s virtual learning environment. In Chen, K.C., Ma, Y., & Kawamura, M., The 11th International Conference on E-Education, E-Business, E-Management, and E-Learning (IC4E 2020). Ritsumeikan University, Osaka, Japan. ACM Digital Library.

Camilleri, M.A. & Camilleri, A.C. (2019). The Acceptance and Use of Mobile Learning Applications in Higher Education. In Pfennig, A. & Chen, K.C. (Eds.) 3^rd International Conference on Education and eLearning (ICEEL2019), Barcelona, Spain. ACM Digital Library. Download this paper

Camilleri, M.A. (2019). Measuring the hoteliers’ interactive engagement through social media. 14^th European Conference on Innovation and Entrepreneurship (ECIE2019), University of Peloponnese, Kalamata, Greece. Download this paper

Rather, R.A. & Camilleri, M.A. (2019). The Customers’ Brand Identification with Luxury Hotels: A Social Identity Perspective. In Harrison, T. & Brennan, M. (Eds.) 2019 AMS World Marketing Congress. Edinburgh, Scotland (July, 2019). Academy of Marketing Science. Download this paper

Camilleri, A.C. & Camilleri, M.A. (2019). Mobile Learning via Educational Apps: An Interpretative Study. In Shun-Wing N.G., Fun, T.S. & Shi, Y. (Eds.) 5th International Conference on Education and Training Technologies (ICETT 2019). Seoul, South Korea (May, 2019). International Economics Development and Research Center (IEDRC). ACM Digital Library. Download this paper

Camilleri, A.C. & Camilleri, M.A. (2019). The Students Intrinsic and Extrinsic Motivations to Engage with Digital Learning Games. In Shun-Wing N.G., Fun, T.S. & Shi, Y. (Eds.) 5th International Conference on Education and Training Technologies (ICETT 2019). Seoul, South Korea (May, 2019). International Economics Development and Research Center (IEDRC). ACM Digital Library.  Download this paper

Camilleri, A.C. & Camilleri, M.A. (2019). The Students’ Perceived Use, Ease of Use and Enjoyment of Educational Games at Home and at School. 13th Annual International Technology, Education and Development Conference. Valencia, Spain (March, 2019). International Academy of Technology, Education and Development (IATED).Download this paper

Camilleri, M.A. & Camilleri, A.C. (2019). Student-Centred Learning through Serious Games. 13th Annual International Technology, Education and Development Conference. Valencia, Spain (March , 2019). International Academy of Technology, Education and Development (IATED). Download this paper

Camilleri, M.A. (2019). Exploring the Behavioral Intention to Use E-Government Services: Validating the Unified Theory of Acceptance and Use of Technology. In Kommers, P., Hui, W., Isaias, P., & Tomayess, I. (Eds) 9th International Conference on Internet Technologies & Society. Lingnan University, Hong Kong (February 2019), International Association for Development of the Information Society (IADIS). Download this paper

Camilleri, M.A. & Camilleri, A.C. (2018). The Performance Management and Appraisal in Higher Education.  In Cooper, C. (Ed) Driving Productivity in Uncertain and Challenging Times. (University of the West of England, 5^th September). British Academy of Management (BAM), UK. Download this paper

Camilleri, M.A. (2018). The Corporate Governance Reporting in the European Union.  In Cooper, C. (Ed) Driving Productivity in Uncertain and Challenging Times. (University of the West of England, 5^th September). British Academy of Management (BAM), UK. Download this paper

Camilleri, M.A. & Costa, R. A. (2018). The Small Businesses’ Responsible Entrepreneurship and their Stakeholder Engagement through Digital Media. In Costa, C. (Ed.) 13th European Conference on Innovation and Entrepreneurship (ECIE) (September 2018). University of Aveiro, Aveiro, Portugal. Download this paper

Camilleri, M.A. (2018). Unleashing Corporate Social Responsibility Communication for Small Businesses in the Digital Era. In Coyle-Shapiro, J. (Ed.) Academy of Management Annual Conference Proceedings: Improving Lives. (Chicago, August, 2018). Academy of Management (AOM) https://journals.aom.org/doi/10.5465/AMBPP.2018.10467abstract. Download this paper

Camilleri, M.A. (2017). The consumers’ interactive engagement and their behavioural intention to purchase tourism products. In Taheri, B. & Hosany, S. (Eds.) Academy of Marketing: Tourism Marketing Special Interest Group (SIG) Consumer Engagement in the Tourism Industry: New Trends and Implications for Research https://www.academyofmarketing.org/wp-content/uploads/2017/08/Tourism-Marketing-SIG-Workshop-2017.pdf Download this paper

Camilleri, M.A. & Camilleri, A. (2017). The Students’ Perceptions of Digital Game-Based Learning. In Pivec, M. & Grundler, J. (Ed.) 11th European Conference on Games Based Learning  (October). Proceedings, pp. 52-62, H JOANNEUM University of Applied Science, Graz, Austria, pp 56-62. http://toc.proceedings.com/36738webtoc.pdf Download this paper

Camilleri, M.A. & Camilleri, A. (2017). Measuring The Educators’ Behavioural Intention, Perceived Use And Ease Of Use Of Mobile Technologies. In Wood, G. (Ed) Re-connecting management research with the disciplines: Shaping the research agenda for the social sciences (University of Warwick, September). Proceedings, pp., British Academy of Management, UK. http://conference.bam.ac.uk/BAM2017/htdocs/conference_papers.php?track_name=%20Knowledge%20and%20Learning Download this paper

Camilleri, M.A. & Camilleri, A. (2017). The Technology Acceptance of Mobile Applications in Education. In Sánchez, I.A. & Isaias, P. (Eds) 13th International Conference on Mobile Learning (Budapest, 11th April) Proceedings, pp41-48. International Association for Development of the Information Society. (IADIS) https://files.eric.ed.gov/fulltext/ED579190.pdf Download this paper

Camilleri, M.A. (2015) The Business Case for Corporate Social Responsibility. In Menzel Baker, S. & Mason, M.(Eds.) Marketing & Public Policy as a Force for Social Change Conference. (Washington D.C., 4th June). Proceedings, pp. 8-14, American Marketing Association (AMA). DOI: 10.13140/RG.2.1.2149.8328 https://www.ama.org/events-training/Conferences/Documents/2015-AMA-Marketing-Public-Policy-Proceedings.pdf

Camilleri M.A. (2014) Unlocking shared value through strategic social marketing”. In Miller, E., Milne G. & Iyer, E. (Eds.), Creating a Better Tomorrow. Proceedings, pp 60-66, Marketing & Public Policy Conference (Boston, MA, 6th June), American Marketing Association (AMA). DOI: 10.13140/RG.2.1.3722.6962 https://www.ama.org/events-training/Conferences/Documents/MPP14BO_Proceedings.pdf

Camilleri M.A. (2013) How Responsible Tourism Management unlocks Shared Value? The 2nd World Research Summit for Tourism and Hospitality jointly organised by Elsevier Ltd and the University of Central Florida in Orlando, USA

Camilleri M.A. (2013) “Valuing Non-Financial Performance and CSR Reporting”. Paper accepted for Presentation (Sep 18th) at the 2nd International CSR Communication Conference organised by Aarhus University in collaboration with University of Amsterdam and University of Ljubljana.

Camilleri M.A. (2013) “Creating Shared Value through Responsible Tourism Management”. Paper accepted for presentation (Sep 5-6th) at the 2nd International Conference on Social Responsibility, Ethics and Sustainable Business organised by the Media School at Bournemouth University, UK.

Camilleri M.A. (2013) “Unleashing Strategic Marketing Opportunities in the Tourism Sector. In Sammut Bonnici, T.  (ed.)  Marketing Science – Commercial and Societal Perspectives, University of Malta, Faculty of Economics, Management and Accountancy (17th April, 2013) https://www.um.edu.mt/fema/marketing/research1/seminar_programme

Camilleri M.A. (2012) “Creating Shared Value through Strategic CSR”. Paper accepted for presentation (NOV14-16) at the International Conference on Innovation and Management (ICIM) organised by Eindhoven University of Technology and Tilburg University, Netherlands. Url: http://www.pucsp.br/icim/ingles/downloads/proceedings-2012.pdf (pp. 218-233)

Camilleri M.A. (2012) “A Review of Regulatory Instruments and Guidelines in Social and Environmental Behaviour”. Paper accepted for Presentation (Nov 13) at Nyenrode Business Universiteit, Netherlands in an EABIS 2012 Colloquium, entitled: “Valuing Non-Financial Performance”, Url: http://www.academia.edu/3706597/Valuing_Non-Financial_Performance_and_CSR_Reporting

 

Working Papers

Camilleri M.A., Ansell, J. and Andreeva G. (2011) “CSR2: A Strategic Approach for the Sustainable Development of SMEs”, June 13, 2011 Working paper, Business School – University of Edinburgh, United Kingdom.

Camilleri M.A., Ansell, J. and Andreeva G. (2010) “A Review of Contemporary CSR Regulatory Policies and Guidelines”, June 6, 2010 Working paper, Business School – University of Edinburgh, United Kingdom.

Camilleri M.A. and Camilleri T. (2006) “Training Needs Analysis of the Tourism Industry in Malta”,Working Paper, School of Management – Ken Edwards, University of Leicester, United Kingdom

 

Articles in Newspapers

Camilleri, M.A. (2019) Data Driven Technologies and Disruptive Innovations. The Sunday times of Malta, 27th January: https://www.timesofmalta.com/articles/view/20190127/business-news/data-driven-marketing-technologies-and-disruptive-innovations.700316

Camilleri, M.A. (2017) Interactive marketing of tourism businesses. The Sunday Times of Malta, 3rd September. https://www.timesofmalta.com/articles/view/20170903/business-news/Interactive-marketing-of-tourism-businesses.657106

Camilleri, M.A. (2017) Tourism and technology: What the future holds for travel distribution. The Sunday Times of Malta, 20th August: https://www.timesofmalta.com/articles/view/20170820/business-news/Tourism-and-technology-What-the-future-holds-for-travel-distribution.656055

Camilleri, M.A. (2017) CSR communication in the digital era. The Sunday Times of Malta, 23rd April: https://www.timesofmalta.com/articles/view/20170423/business-news/CSR-communication-in-the-digital-era.646011

Camilleri, M.A. (2016) Closing the Loop of the Circular Economy. The Times of Malta Business Supplement, 5th May: http://www.timesofmalta.com/articles/view/20160505/business-news/Closing-the-loop-of-the-circular-economy.610996

Camilleri,M.A. (2015) Expanding ‘big data’ use. The Times of Malta Business Supplement, 23rd April: http://www.timesofmalta.com/articles/view/20150423/business-news/expanding-big-data-use.565163

Camilleri, M.A. (2015) Anticipating a surge in social media usage during 2015. The Sunday Times of Malta, 22nd February: http://www.timesofmalta.com/articles/view/20150222/business-features/Anticipating-a-surge-in-social-media-usage-during-2015.557334

Camilleri, M.A. (2015) Digital Marketing Trends for 2015. The Sunday Times of Malta, 11th January: http://www.timesofmalta.com/articles/view/20150111/business-news/Digital-marketing-trends-for-2015.551416

Camilleri, M.A. (2014) Marketing Success with Search Engine Optimisation. The Sunday Times of Malta, 27th July: http://www.timesofmalta.com/articles/view/20140727/business-news/Marketing-success-with-Search-Engine-Optimisation.529463

Camilleri, M.A. (2014) A Snapshot of our Tourism Industry. The Sunday Times of Malta, 11th May: http://www.timesofmalta.com/articles/view/20140511/business-news/Taking-a-timely-snapshot-of-our-tourism-industry.518576

Camilleri, M.A. (2014) Google’s advantage in ‘native advertising’. The Sunday Times of Malta, 13th April: http://www.timesofmalta.com/articles/view/20140413/business-news/Google-s-advantage-in-native-advertising-.514776

Camilleri, M.A. (2014) How education promotes social cohesion and economic growth? The Sunday Times of Malta, 16th February: http://www.timesofmalta.com/articles/view/20140216/business-news/How-education-promotes-social-cohesion-and-economic-growth.507030

Camilleri, M.A. (2013) Formative assessment of students. The Sunday Times of Malta, 27th October: http://www.timesofmalta.com/articles/view/20131027/education/Formative-assessment-of-students.492195

Camilleri, M.A. (2013) Contemporary Marketing Tactics. The Times of Malta Business Supplement 19th December: http://www.timesofmalta.com/articles/view/20131219/business-comment/Contemporary-marketing-tactics.499686

Camilleri, M.A. (2013) Crowdfunding for growth. The Times of Malta Business Supplement, 05th December: http://www.timesofmalta.com/articles/view/20131205/business-comment/Crowdfunding-for-growth.497683

Camilleri, M.A. (2013) The business case for digital marketing. The Times of Malta Business Supplement 8th August: http://www.timesofmalta.com/articles/view/20130808/business-market-analysis/The-business-case-for-digital-marketing.481331

Camilleri, M.A. (2013) Correlating education with economic growth. The Sunday Times of Malta, 21st July: http://www.timesofmalta.com/articles/view/20130721/education/Correlating-education-with-economic-growth.478870

Camilleri, M.A. (2013) Developing social marketing plans. . The Times of Malta Business Supplement, 18th July: http://www.timesofmalta.com/articles/view/20130718/business-comment/Developing-social-marketing-plans.478539

Camilleri, M.A. (2013) Marketing effectiveness audits. The Times of Malta Business Supplement, 11th July: http://www.timesofmalta.com/articles/view/20130711/business-comment/Marketing-effectiveness-audits.477541

Camilleri, M.A. (2013) Building on existent tourism and sustainable development policies. The Sunday Times of Malta, 19th May: http://www.timesofmalta.com/articles/view/20130519/business-news/Building-on-existent-tourism-and-sustainable-development-policies.470288

Camilleri, M.A. (2013) Valuing non-financial performance. The Times of Malta Business Supplement, 14th February http://www.timesofmalta.com/articles/view/20130214/business-comment/Valuing-non-financial-performance.457491

Camilleri, M.A. (2013) Creating shared value for long-term sustainability. The Times of Malta Business Supplement, 24th January http://www.timesofmalta.com/articles/view/20130124/business-comment/Creating-shared-value-for-long-term-sustainability.454548

Other Online Articles

Camilleri, M.A. (2021). How to reduce food loss (and waste) from the hospitality industry? HospitalityNet, 9th November: https://www.hospitalitynet.org/opinion/4107438.html

Camilleri, M.A. (2020). A Quick Guide to Socially Responsible Investment Ratings. Triple Pundit,  24th July: https://www.triplepundit.com/story/2020/socially-responsible-investment-ratings/120996

Camilleri, M.A. (2018).  Advancing the Circular Economy via Product-Service Systems. Triple Pundit, 30th November: https://www.triplepundit.com/2018/11/circular-economy-product-service-systems/

Camilleri, M.A. (2017). CSR communication in the digital era. Triple Pundit, 28th April: http://www.triplepundit.com/2017/04/corporate-social-responsibility-communication-digital-era/

Camilleri, M.A. (2016). The Circular Economy Agenda for Corporate Sustainability and Responsibility. CSRwire, 20th January 2016: http://www.csrwire.com/blog/posts/1690-the-circular-economy-agenda-for-corporate-sustainability-and-responsibility

Camilleri, M.A. (2015) Crunching Big Data and Analytics from Web 2.0. Business 2 Community, 17th July 2015: http://www.business2community.com/big-data/crunching-big-data-analytics-web-2-0-01279012

Camilleri, M.A. (2015) Evaluating Big Data and Predictive Analytics. Business 2 Community, 16th July 2015: http://www.business2community.com/big-data/evaluating-big-data-predictive-analytics-01277835

Camilleri, M.A. (2015) Untangling Big Data for Digital Marketing. Business 2Community, 2nd July 2015: http://www.business2community.com/big-data/untangling-big-data-digital-marketing-01261712

Camilleri, M.A. (2015) CSR2.0 – The Corporate Sustainability & Responsibility Agenda. Business 2 Community 1st July 2015: http://www.business2community.com/social-business/csr2-0-corporate-sustainability-responsibility-agenda-01260622

Camilleri, M.A. (2015) Crunching Big Data for Operations Management. Business 2 Community, 19th June 2015: http://www.business2community.com/big-data/crunching-big-data-operations-management-01255094

Camilleri, M.A. (2015) Mobile Marketing for Customer Relationship Management. Business 2 Community, 12th June 2015: http://www.business2community.com/marketing/mobile-marketing-customer-relationship-management-01249535

Camilleri, M.A. (2015) Environmental, Social and Governance Disclosures in Europe. CSRwire, 12th May 2015: http://www.csrwire.com/blog/posts/1574-environmental-social-and-governance-disclosures-in-europe

Camilleri, M.A. (2015) Using Big Data for Customer-Centric Marketing. Business 2 Community, 3rd February 2015: http://www.business2community.com/big-data/using-big-data-customer-centric-marketing-01143716

Camilleri, M.A. (2014) Anticipating a Surge in Social Media Usage During 2015. Business 2 Community, 15th December 2014: http://www.business2community.com/social-media/anticipating-surge-social-media-usage-2015-01094375#x29KUHKJM3M5zIr6.99

Camilleri, M.A. (2014) Digital Marketing Trends for 2015. Business 2 Community, 28th November 2014: http://www.business2community.com/digital-marketing/digital-marketing-trends-2015-01080978

Camilleri, M.A. (2014) Re-Conceiving Corporate Sustainability And Responsibility For Education. CSRwire, 10th November 2014: http://www.csrwire.com/blog/posts/1454-re-conceiving-corporate-sustainability-and-responsibility-for-education

Camilleri, M.A. (2014) A Search Engine Optimization Strategy for Content Marketing Success. Social Media Today, 28th May 2014: http://socialmediatoday.com/drmarkcamilleri/2466111/search-engine-optimization-strategy-content-marketing-success

Camilleri, M.A. (2014) A Content Strategy for Lead Generation. Business 2 Community, 12 April: http://www.business2community.com/content-marketing/content-strategy-lead-generation-0845108

Camilleri, M.A. (2014) Unleashing Shared Value Through Content Marketing. Triple Pundit, 10 February: http://www.triplepundit.com/2014/02/unleashing-shared-value-content-marketing/

Camilleri, M.A. (2014) Digital Marketing: Ten Things You Need to Know. Business 2 Community, 09 January: http://www.business2community.com/digital-marketing/digital-marketing-ten-things-need-know-0736729#!N0rFC

Camilleri, M.A. (2013) Contemporary Digital Marketing Channels. Business 2 Community, 15 November: http://www.business2community.com/digital-marketing/contemporary-digital-marketing-channels-0683485#!N0pic

Camilleri, M.A. (2013) Leveraging Organizational Performance through ‘Shared Value’ Propositions. Triple Pundit, 22 November http://www.triplepundit.com/2013/11/leveraging-organisational-performance-shared-value-propositions/

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