The European Commission has developed a European Tourism Indicators System (ETIS) for Sustainable Management at Destination Level, which is a comprehensive system, simple to use, flexible and suitable for all tourism destinations.
The system is designed to be used by tourism destinations to monitor, manage, measure and enhance their sustainability performances, without the need of any specific training. Motivations for tourism destination monitoring include:
•Improved information for decision making
•Effective risk management
•Prioritization of action projects
•Performance benchmarking
•Improved community buy-in and support for tourism stakeholders
•Enhanced visitor experience
•Increased bottom-line / cost savings
•Increased value per visitor
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